Who doesn’t admire Celine Dion.

Celine Dion is not just an accomplished singer, she is also a very successful entrepreneur. Her entertainment empire has been valued at $800 million. Not bad for a woman of modest means from a small town in Quebec.

A new report, Women Entrepreneurs Beyond the Stereotypes, and awareness campaign, See It Be It, has come out to celebrate women entrepreneur success stories. It includes 1000+ stories of diverse Canadian women. Celine Dion is just one of these amazing women profiled in this campaign.

Many successful female entrepreneurs are thriving today, from all walks of life. Yet, we don’t hear much about these leaders, since they are not often featured in mainstream media. But, they are still out there and successful.

And when examples of successful women aren’t seen by girls, women and minorities, we all miss out on important and necessary sources of inspiration and guidance. Young girls need to see who they might want to become, in order to help them dream and strive for a future that fits with their interests and talents.

“We also know that if you can see it, you can be it,” says Dr. Wendy Cukier, Director of the Women’s Entrepreneurship Knowledge Hub.

This report and awareness campaign (and their list of entrepreneurs) offer many go to stories to inspire you. Let’s take a look at a few incredible women.


Antoinette’s journey into the world of owning her own business was not always smooth sailing. With two kids, she quit her desk job and moved across Canada. Then Antoinette started her new career as a chef and restaurateur in Manitoba before moving north and settling in Whitehorse. Originally from Tobago, Antoinette’s restaurant (aptly named Antoinette’s Restaurant) serves a variety of international foods as well as dishes with caribbean fusion.


Charlene SanJenko is an Indigenous Founder, Impact Producer, and Media Visionary. In 2000, Charlene left her national-level position in marketing and communications to follow her calling: to help develop strong women leaders. As an Impact Media Producer, Charlene leads PowHERhouse, a media and productions organization. In 2020, PowHERhouse launched a brand new integrated media arts platform, SHEforHER Impact Media, which showcases HER-story in video, audio, print, and mixed media formats to change the narrative for women by 2030. SHEforHER’s mission is to connect Indigenous and non-Indigenous women to authentic content free of bias, discrimination, and false assumptions, and in a trauma-informed and culturally sensitive ways.

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Alida Burke is the Co-Founder and COO of The Growcer, a social enterprise addressing food insecurity in harsh climates. The Growcer’s flagship product, the 4th-Generation Arctic Growing System (AGS-IV), is a modular hydroponic system designed specifically for harsh climates that enables year-round commercial production of vegetables within shipping containers. The company now has 15 AGS installations across North America. Fast Company recognized The Growcer as one of the top 12 world-changing innovations in food. At the Community Builder of the Year Awards Gala, United Way Ottawa honoured Alida with the GenNext Award.


Following her success as a successful high-tech innovator, Zita applied her entrepreneurial knowhow into transforming Fogo Island (a remote part of Newfoundland, Canada) and putting it on the map as a unique, luxury tourism destination. This includes the world-class artist-in-residence program, Fogo Island Arts, and innovative social businesses whose operating surpluses are reinvested in further community development work. 

Thank you very much to the SEE IT BE IT writers and researchers for this detailed database of entrepreneurs.

Browse through the 1000 stories. Google for even more info and inspiration. And enjoy the ride!

Until next time.


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